![]() ![]() Unlike with their revenues, the biggest online gambling companies do not need to state their exact user numbers. For publicly-traded betting companies which are driven by outside investment, the ability to advertise impressive profits can be crucial. Whilst William Hill’s revenue in 2019 was £1.58 billion, for example, its actual profits were only £147 million. The difference between revenues and actual profits can be sizable. This is the net gain a betting company makes, when its costs have been deducted from its income. That being said, however, the contents of the financial statements for Betfred – the only private company in our rankings – is also publicly available. When a betting company is publicly-traded – like most of the ones on our list – they must reveal their revenues in public statements for their shareholders. Quite simply, the bigger the revenues, the more money the company is making. A business’ revenue is a straightforward measure of its overall income. This is the quickest and easiest way to determine the largest betting companies from the average bookies. These are the key criteria on which we’ve based our rankings. Instead, it is the result of extensive research, based on a series of clearly-defined parameters. Our list of the biggest bookmakers in the UK hasn’t been thrown together at random. ![]() How We Chose The Biggest Betting Companies Why it pays to have multiple betting accounts?. ![]()
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